Engineered for attention. Crafted for legacy.
Six workstreams, specified to deliverable level: what is produced, at what cadence, through which named channels, against which targets — and where each channel's boundary sits. Companion to the proposal Substance Before Signal and the BBLC Asset Triage memo.
Every workstream below is work Oction already does at scale. What changes on a securities issuer is not the craft — it is where the content is permitted to point.
Paid distribution of content about products is ordinary marketing and is unregulated. Paid distribution of content about the security is stock promotion — it triggers Section 17(b) for Oction and its principals, and it triggers the OTC Markets promotion flag that can deny BBLC the OTCQB application.
Every channel below is scoped to the first and excluded from the second. Where any securities-referencing communication is ever paid for, it carries the source and the specific dollar amount of compensation, in the communication itself, above the fold — boilerplate does not satisfy the statute.
Our channel research surfaced a hard platform rule that decides the account architecture. LinkedIn's advertising policy lists “Penny stocks” among prohibited financial products — not restricted, prohibited — alongside binary options and “services that guarantee financial return.” LinkedIn also reserves the right to “suspend or terminate accounts tied to businesses or individuals who repeatedly violate.”
The consequence is concrete: if a ticker, an “invest in” message, or an IR link appears anywhere in an ad's click path — including on the landing page — the campaign is advertising a penny stock and the ad account is at risk. This is why §2's destination allowlist is built as an account-level control rather than a policy reminder.
Google's exposure runs differently. Its Financial Products and Services policy does not name penny stocks or ordinary equities at all; the relevant tripwire is Misrepresentation → Unreliable Claims, which prohibits “claims that entice the user with an improbable result (even if this result is possible) as the likely outcome.” That governs product performance claims — “10× cheaper,” “unlimited capacity” — and it is why every benchmark figure we publish has to be reproducible.
Meta's and Reddit's advertising policies could not be retrieved during research (rate-limited and JS-gated respectively). They are listed in §12 as items to confirm before spend goes live, not assumed.
The controls below are structural. The intent is that no individual — at Oction or at BBLC — can breach the boundary in §1 by mistake, only on purpose.
| Property | Purpose | Ad account | Permitted destination |
|---|---|---|---|
infernogrid.com | Product marketing — batch inference | Yes | Product pages, docs, pricing, signup |
capistral.com | Product marketing — issuer platform | Yes | Product pages, guides, pricing, signup |
bblc.io | Corporate & investor relations | None, ever | Blocked at account level |
| Orvexa / Koilink | 19.9% holdings — no marketing spend | None | n/a |
No ad account is ever created for bblc.io. There is therefore no account through which a securities promotion could accidentally run, and no billing relationship that could later be characterised as consideration for promoting a security. bblc.io is also a blocked destination in every campaign's URL allowlist, so a mis-trafficked ad fails validation rather than serving.
Applied at account level across every search and keyword-targeted campaign, both products, reviewed monthly.
2.3 Audience exclusionsbblc.io visitors. That audience is contaminated by construction — its members arrived via investor intent.| Asset type | Reviewer | Standard | SLA |
|---|---|---|---|
| Press releases | Securities counsel + BBLC officer | Verifiable-fact rule; FLS language present | 2 business days |
| Any investor-facing copy | Securities counsel | No price/valuation reference; attribution qualified | 2 business days |
| Capistral pricing page | Securities counsel | No transaction-based fee element | Before publication |
| All Orvexa copy | Securities counsel | No brokerage framing pending executed BD agreement | Before publication |
| GPU-owner earnings copy | Counsel + Oction account lead | Range, gross, assumptions and costs disclosed | Before publication |
| Benchmark claims | Oction technical lead | Reproducible from the published harness | Before publication |
| Product ads & landing pages | Oction account lead | Destination allowlist; no ticker in click path | Pre-launch QA |
Escalation duty. Any team member may halt any deliverable on compliance grounds without having to justify it commercially, escalating directly to the account lead and counsel. No deliverable ships against an unresolved objection.
Nothing in workstreams 01–06 is safe to run on top of the current asset base. Spending $75,000 driving traffic at assets that present two securities regulators' marks as technology partners amplifies the problem rather than solving it.
| Task | Deliverable | Fee |
|---|---|---|
| Corporate deck remediation | Logo wall removed; all four mockups labelled illustrative; COCOMO figure reframed or removed; “Subsidiary (19.9%)” corrected throughout; M&A legend replaced with a corporate-presentation legend including FLS safe harbour; share count reconciled with the transfer agent | $3,200 |
| Press release remediation | Three pending releases rewritten: dates fixed, brokerage framing removed from Orvexa, control-implying language removed from 19.9% holdings, third-party naming consents obtained, forward-looking-statements block expanded with real risk factors | $2,400 |
| Web property audit & remediation spec | Four properties. War Room sentiment widget and shareholder-footprint map removed; Orvexa “brokerage-style” copy frozen; stage badges specified for every platform; InfernoGrid domain resolution fixed; property split specified | $2,800 |
| Disclosure calendar build | Live calendar of OTCID obligations — profile verification every 6 months, management certification within 45 days, Rule 10b-17 notice 10 business days before record date, late-filing notification within 1 business day. OTCID has no cure periods, so this is the highest-priority single deliverable | $1,800 |
| Promotion audit | Sweep for any existing third-party promotion of BBLC, paid or unpaid; confirm-or-refute release prepared if a flag is live or pending | $1,200 |
| OTCQB gap analysis | Board-ready report against all seven v6 criteria with named owners, dependencies and sequencing; auditor and independent-director shortlists | $2,600 |
| Phase 0 total | $14,000 |
| Deliverable | Qty/mo | Specification | Fee |
|---|---|---|---|
| Benchmark study | 1 | Workload design, test harness, runs, write-up, public reproduction repo. 2,000–3,000 words plus data tables | $3,500 |
| Technical posts | 4 | 1,200–1,800 words each. Build logs, architecture notes, workload guides, cost teardowns | $2,400 |
| Capistral issuer guides | 2 | 2,000–2,500 words each. Practitioner-grade, gated or ungated by test | $1,800 |
| Documentation & integration guides | — | Maintenance plus one new integration guide per month | $900 |
| Derivative assets | 12 | Threads, carousels, short clips, newsletter cut-downs derived from long-form | $900 |
| Editorial management | — | Calendar, counsel-review coordination, publishing, QA | $500 |
| Monthly total | $10,000 |
Published, reproducible cost comparisons are the highest-trust asset available in developer marketing, and almost nobody in this category publishes them. They are also the cheapest available proof that InfernoGrid is a product rather than a press release. Three workloads, each chosen because it tolerates a node vanishing mid-job — which is precisely the property consumer hardware forces on us:
| Study | Workload | Metric | Comparison set |
|---|---|---|---|
| Month 1 | SDXL image generation, 1024px, batch | Cost per 1,000 images; p50/p95 completion | RunPod Community, Vast.ai interruptible, Salad |
| Month 2 | Whisper large-v3 transcription | Cost per audio-hour; WER parity check | Same, plus a managed API baseline |
| Month 3 | Embedding generation at volume | Cost per million tokens; throughput | Same |
| Month 4+ | Re-run round one; add LoRA fine-tune | Drift vs. published figures | Same |
We publish the harness, the raw numbers, and the cases where InfernoGrid loses. A benchmark that shows the product winning every row is read as marketing and discarded. One that concedes latency-bound serving to RunPod Secure and wins on batch cost is read as engineering — and it is also the only version that survives Google's Unreliable Claims policy.
Our syndication capability is the most valuable thing we bring to this account and the most dangerous to point in the wrong direction. Read the boundary before the media plan.
The SEC's April 2017 sweep charged 27 parties over more than 250 articles that appeared to be independent commentary but were paid placements, distributed through promotional firms using pseudonyms and non-disclosure agreements. SEC v. Lidingo Holdings produced a $704,672 judgment against the firm's founder plus five-year penny stock and officer-and-director bars. SEC v. CSIR Group produced permanent penny stock bars on $8,571 of fees.
A high-volume syndication network pointed at a three-cent ticker is that fact pattern with better distribution. Pointed at a GPU marketplace, it is just good media buying.
| Line | Detail | Type | Monthly |
|---|---|---|---|
| Developer newsletter sponsorship | 1–2 placements/month in AI and developer newsletters | Working media | $4,000 |
| LinkedIn — Capistral | Document Ads and single-image, targeted by title and company | Working media | $2,200 |
| Native / discovery + retargeting | Product-page traffic; retargeting limited to docs and pricing visitors | Working media | $1,600 |
| Working media subtotal | $7,800 | ||
| Trafficking, creative variants, LP testing, allowlist enforcement, reporting | Includes pre-launch QA against the §2 controls | Fee | $2,200 |
| Monthly total | $10,000 |
Audience figures below are publisher-published. None of these publishers posts a rate card, so the media line is modelled at a $60–120 CPM planning range for tech/SaaS newsletter inventory and confirmed per placement before booking.
| Publication | Audience | Open rate | Formats | Status |
|---|---|---|---|---|
| TLDR AI | 1.15M | 47% | Primary / Secondary / Quick Links; max 3 advertisers per issue | Priority buy |
| TLDR Dev | 470k | 43% | Same | Secondary buy |
| The Rundown AI | 1.7M+ | 51.2% | Main / Secondary / Sunday takeover | Priority buy |
| TheSequence | 165k ML specialists | n/p | Direct with publisher | Test |
| Latent Space | n/p | n/p | Podcast / newsletter partnership | Warm intro required — no cold email |
| Ben's Bites | Not published | n/p | Via sponsor portal | Enquire |
| The Batch | Not published | n/p | No published sponsorship product | Direct approach |
| Import AI | ~100k | n/p | No sponsorship product exists | Remove from plan |
infernogrid.com and capistral.com| Line | Detail | Type | Monthly |
|---|---|---|---|
| Wire distribution | 1 release via ACCESS Newswire US Premium — published rate, unlimited word count, hyperlinks and multimedia included, specialty circuits included | Pass-through | $1,205 |
| Media relations | Beat mapping, pitching, follow-up, briefing prep | Fee | $2,000 |
| Release drafting | Drafting plus counsel and officer review coordination | Fee | $1,100 |
| Monitoring & reporting | Coverage tracking, pickup analysis, sentiment of earned coverage | Fee | $695 |
| Monthly total | $5,000 |
ACCESS Newswire is the recommended wire on two grounds: it is the only major wire publishing a flat rate card (Budget $475 / National $865 / US Premium $1,205, with no word-count or multimedia overage), and it is already the wire BBLC's releases have gone out on. Tier-one alternatives run roughly $1,500–3,000 per release once industry circuits and multimedia are stacked, and none publishes a rate card.
EIN Presswire's published editorial guidelines state that “with the use of a stock ticker symbol… EIN Presswire may require written authorization from a company executive before a press release is approved for distribution,” and that it “does not accept releases that promote stock picks, trading bots, newsletters, alerts, recommendations, advice or reviews.”
We could not retrieve the equivalent editorial policies for ACCESS Newswire, Business Wire, GlobeNewswire or PR Newswire — all four sit behind login or returned errors. For a company at BBLC's stage, obtaining each wire's written editorial and microcap content standards is the single highest-value compliance artefact to secure during vendor onboarding, because it determines whether a release is accepted at all. This is listed in §12.
No release goes out that does not contain at least one third-party-verifiable fact — a named customer, a signed agreement, a filed document, a measured metric. Applied to the last twelve months of BBLC releases, this rule would have stopped most of them, which is the point: four platforms announced against $594 of revenue is the pattern the market has already priced.
| Announcement | Passes? | Why |
|---|---|---|
| “Company appoints X as Executive Lead of Y” | No | An appointment is not an operating fact |
| “Company introduces platform Z” | No | An introduction is not an operating fact |
| “Platform Z estimated at $4.245M replacement cost” | No | A modelled estimate, not a third-party-verifiable fact |
| “Company engages [named PCAOB firm] as auditor” | Yes | Verifiable with the firm; material |
| “Second independent director appointed; audit committee constituted” | Yes | Verifiable; advances OTCQB eligibility |
| “InfernoGrid signs [named customer] for batch inference” | Yes | Named counterparty, verifiable |
| “Capistral reaches N paying issuer subscriptions; $X MRR” | Yes | Measured metric, auditable |
| Tier | Outlet types | Angle |
|---|---|---|
| AI infrastructure trade | Server/HPC and AI-infra press, hardware enthusiast press | “The consumer-GPU economics nobody publishes” — built on our own benchmark data |
| Developer media | Developer-focused tech press and podcasts | Designing for nodes that disappear; the ComfyUI integration |
| Fintech trade | Fintech and capital-markets technology press | Capistral: issuer-paid discovery as a business model, with the OTC Markets Corporate Services comparison |
| Microcap / OTC press | Earned coverage only | Factual corporate news only. No paid placement, no sponsored features, no newsletter buys |
In In re Irth Communications, LLC and Andrew Haag (SEC Release 33-10805, 22 July 2020) an investor relations firm posted promotional tweets about client securities across nine clients without disclosing roughly $35,000 of compensation. Charged under 17(b) alone — no fraud, no misstatement, no investor loss alleged. Outcome: $35,000 disgorgement, $4,233.71 interest, a $35,000 civil penalty, and a separate $7,500 penalty against the principal personally.
In Goldman Small Cap Research (33-10953) it was 29 tweets over five years for $83,583. Tweets are the enforcement surface in this category. We run BBLC's product accounts, not its ticker.
| Account | Owner | Cadence | Content mix | Paid amplification |
|---|---|---|---|---|
| @InfernoGrid | Oction, on BBLC's behalf | 5–7 posts/week | 40% build log · 25% benchmark and data · 20% docs/changelog · 15% community reply | Product content only |
| @Capistral | Oction | 4–5 posts/week | 50% issuer education · 25% product · 25% capital-markets commentary | Product content only |
| Corporate (BBLC) | BBLC officer, Oction drafts | Event-driven only | Factual corporate news; links to filings and releases | None, ever |
| Line | Detail | Type | Monthly |
|---|---|---|---|
| Content production | Three accounts; threads, graphics, clips from long-form | Fee | $2,300 |
| Community management | Daily monitoring, replies, developer conversation, escalation | Fee | $1,700 |
| Paid amplification | Product posts only. X publishes no minimum campaign spend | Working media | $700 |
| Analytics & reporting | Monthly performance and compliance attestation | Fee | $300 |
| Monthly total | $5,000 |
We read the actual current rules of every target subreddit before writing this line, and they are more restrictive than the category assumes. Most of this budget therefore goes to Reddit Ads, which are permitted, rather than to organic posting, much of which is not. An agency that pitched you five thousand dollars a month of organic Reddit posting for a paid GPU service either has not read the rules or is planning to break them — and on Reddit, breaking them retroactively purges everything you ever posted.
| Subreddit | Governing rule | Verdict |
|---|---|---|
| r/StableDiffusion | Rule 6: “Don't post just to promote yourself or drive traffic to paid tools, services, or downloads.” Sidebar: “Paid services or paywalled content can only be shared during our monthly event.” | Effectively closed — monthly event window only |
| r/LocalLLaMA | Rule 4: “The 1/10th rule is a good guideline… Affiliation must be disclosed: No engagement farming, No ‘I found this..’” | Open, with hard disclosure and a 10% cap |
| r/MachineLearning | Rule 3: “strictly prohibits strategic marketing campaigns targeted at community members… the user in violation will be perpetually banned with all past posts and comments purged entirely.” | Highest risk on the list — campaign activity is an explicit permaban trigger |
| r/singularity | Rule 2: “Any posts with potentially financial motives will be removed.” | Closed — fatal for a public-company-owned product |
| r/comfyui | No published rules; moderator discretion only | Modmail first; no written safe harbour |
| r/SideProject | No numbered rules; self-promotion is the subreddit's purpose | Open |
Site-wide, Reddit Rule 2 requires participants to “participate authentically in communities where you have a personal interest,” and Rule 5 prohibits intentionally misleading others about identity. Reddit's content-manipulation policy prohibits “creating and employing multiple accounts… to manipulate vote counts” and coordinated voting.
On the “90/10 rule”: it was official Reddit guidance and is now formally deprecated — the page carries a “no longer updated” banner and the ratio appears nowhere in the current content policy or spam article. But it survives inside individual subreddit rules (r/LocalLLaMA's “1/10th rule” is a direct descendant) and in moderator norms, so we treat it as a live compliance standard regardless. Two clauses from that deprecated page restate obligations that are still enforceable under Rules 2 and 5, and both go in the account's operating rules: “You may never offer money or compensation to anyone to promote anything on reddit for you,” and “You should not hide your affiliation to your project or site.”
| Line | Detail | Type | Monthly |
|---|---|---|---|
| Reddit Ads | Community (subreddit) targeting, keyword targeting, Conversation and Free-Form formats. Reddit Ads reach the same audiences the organic rules restrict — legitimately, and labelled as advertising | Working media | $2,800 |
| Ad creative | Format-native creative; Reddit rewards native tone and punishes repurposed display | Fee | $700 |
| Community participation | Disclosed, value-first, within each subreddit's own rules. r/LocalLLaMA, r/SideProject, r/comfyui after modmail | Fee | $1,000 |
| Moderator liaison & rule review | Modmail-first approach; monthly re-read of rules, which change; reporting | Fee | $500 |
| Monthly total | $5,000 |
For an ordinary product, an anonymous enthusiastic post is a marketing-ethics question. For a product owned by a quoted issuer, it is simultaneously a subreddit rule violation, a breach of Reddit Rules 2 and 5, and — because there is a securities nexus — a materially worse legal exposure than a marketing one. It is the specific conduct at the centre of the Lidingo and CSIR cases. It is a contractual termination event under our own engagement terms.
The newest workstream and, for BBLC specifically, the one with the most immediate demonstrable return — because what AI assistants currently say about the company is wrong.
Third-party data providers still describe Blockchain Loyalty Corp. as a company that “distributes cosmetic products” — a legacy of the Belle Bonica Luxe Corp. identity — and classify it under Shell Companies in the Financials sector. Those records are what retrieval systems fetch. An investor, a prospective GPU customer or a broker asking an AI assistant what BBLC does can be told it is a cosmetics distributor with no operations.
Meanwhile the InfernoGrid domain did not resolve on our checks, so there is no authoritative page for a retrieval system to prefer over the stale record. This is a fixable data problem, not a marketing problem, and it requires no ad budget and carries no regulatory exposure.
| Task | Deliverable | Fee |
|---|---|---|
| Baseline audit | A 40-query set run against four engines — ChatGPT, Claude, Perplexity, Google AI Overviews — scored against a rubric for accuracy, completeness and citation quality. Published as the month-zero baseline | $1,500 |
| Technical implementation | Structured data, entity graph, crawler policy, canonical fact sheet (detail below) | $1,900 |
| Source-record correction | Filings and requests to Wikidata, Crunchbase, LinkedIn, Google Business Profile, Bing Places and the OTC Markets issuer profile | $1,100 |
| Reporting framework | Query set, rubric and monthly report template, handed over so BBLC can run it independently | $500 |
| Setup total | $5,000 |
| Entity | Type | Key properties |
|---|---|---|
| Blockchain Loyalty Corp. | Corporation | tickerSymbol, legalName, alternateName (former identity), sameAs, identifier, subOrganization, url, logo |
| InfernoGrid | Organization + Service | parentOrganization → BBLC, provider, serviceType, offers |
| Capistral | Organization + SoftwareApplication | parentOrganization, applicationCategory, publisher, offers |
| Koilink / Orvexa | Organization | Linked by sameAs only — not subOrganization, because 19.9% is not control and the markup must not imply otherwise |
Two technical points worth stating because they are commonly got wrong. First, tickerSymbol is defined on Corporation, not Organization — a public issuer must be typed Corporation for it to validate, and the recommended format is an exchange MIC code plus the instrument name. Second, sameAs is the highest-leverage property available here. Pointing it simultaneously at Wikidata, LinkedIn, Crunchbase and the official site is what lets a retrieval system resolve BBLC to the right entity node rather than conflating it with a similarly-named company or falling back on the stale cosmetics record.
The distinction that decides this file: blocking a training crawler costs nothing in AI visibility. Blocking a retrieval crawler removes you from AI answers.
| Agent | Operator | Purpose | Recommendation |
|---|---|---|---|
OAI-SearchBot | OpenAI | Retrieval for ChatGPT search | Allow |
Claude-SearchBot, Claude-User | Anthropic | Search indexing / user-triggered fetch | Allow |
PerplexityBot | Perplexity | Retrieval only — not used for foundation-model training | Allow |
Bingbot | Microsoft | Search indexing; also feeds Copilot | Allow |
Googlebot | Search indexing | Allow | |
GPTBot, ClaudeBot, Meta-ExternalAgent, Amazonbot | Various | Foundation-model training | Board's call — no visibility cost either way |
Google-Extended, Applebot-Extended | Google, Apple | Control tokens only, not crawlers. Govern training use; documented not to affect search inclusion | Board's call |
Bytespider | ByteDance | Assumed training collection; no official documentation | Widely reported to ignore robots.txt — block at the edge, not in robots.txt |
llms.txt is an unratified community proposal. No major AI vendor has documented that it consumes the file; Google has said publicly it does not support it and compared it to the discredited keywords meta tag; and log analysis across hundreds of millions of AI bot events found only a few hundred requests for the file, with the major crawlers overwhelmingly fetching HTML instead. Publishers who claim vendor “confirmed support” are conflating publishing a file with reading one.
We will ship one, because it takes an hour and has no downside. It is budgeted as hygiene, not as a deliverable with an expected return. Any agency selling you an llms.txt strategy as an AI-visibility lever is selling you something that does not work yet.
| Source | Process | Turnaround | Note |
|---|---|---|---|
| Wikidata | Direct edit. Ticker = P249, stock exchange = P414, industry = P452 | Live on save | Highest leverage — feeds the Google Knowledge Graph and multiple training corpora. Affiliated editors must disclose; reversion risk is permanent |
| Crunchbase | Account + social authentication; locked fields require verified-employee status; immutable fields require a support request | Not published | Employment verification needed first |
| Page admin edit; legal-name change requires support review | Immediate / queue | ||
| Google Business Profile | Edit via linked account; 750-character description limit; all changes reviewed pre-publication | No published SLA | Changing a verified address triggers re-verification |
| Bing Places | Claim, verify, edit | Not published | Duplicate listings need support escalation |
| OTC Markets issuer profile | Issuer profile submission | — | Also a standing OTCID obligation: verification every six months |
| Financial data providers | No self-serve process; handled IR-to-data-team | Unknown | Scoped as a separate line once we have named contacts — we will not quote a turnaround we cannot evidence |
| Line | Detail | Monthly |
|---|---|---|
| Re-run scored query set | Same 40 queries, four engines, same rubric — so the trend is comparable | $800 |
| Record maintenance | Reversion monitoring, escalations, new-source filings | $600 |
| Entity & content updates | Markup and fact-sheet updates as platforms ship and stages change | $700 |
| Monthly report | Scored deltas, what changed, what to fix next | $400 |
| Monthly total | $2,500 |
Corporation / Organization / SoftwareApplication markup and the sameAs graph| # | Workstream | 2 months | Monthly after | Working media within |
|---|---|---|---|---|
| 00 | Phase 0 — triage (prerequisite) | $14,000 | — | — |
| 01 | Content production & editorial | $20,000 | $10,000 | — |
| 02 | Syndication & paid distribution | $20,000 | $10,000 | $7,800/mo |
| 03 | Press & earned media | $10,000 | from $5,000 | $1,205/mo |
| 04 | X / Twitter program | $10,000 | from $5,000 | $700/mo |
| 05 | Reddit & technical community | $10,000 | from $5,000 | $2,800/mo |
| 06 | AI search & AEO | $5,000 setup | from $2,500 | — |
| Core program (excl. Phase 0) | $75,000 | from $37,500 | $12,505/mo | |
| Total to first invoice including Phase 0 | $89,000 |
| Need | Why | By when |
|---|---|---|
| Named securities counsel with review authority | Six categories of copy cannot ship without it | Before Phase 0 starts |
| A named BBLC officer as day-to-day approver | Corporate posts and releases are published by BBLC, not Oction | Week 1 |
| Transfer-agent confirmation of shares outstanding | The 110.6M / 120.6M discrepancy blocks the deck and touches the OTCQB float test | Week 1 |
| Confirmation of current market tier | Every document states OTCID Basic Market on the strength of your own releases; it needs verifying against the live quote page | Week 1 |
| DNS and hosting access for all four properties | InfernoGrid does not resolve; markup and crawler policy need deployment | Week 2 |
| Written consent from third parties named in the pending releases | Naming organisations in a securities release without consent is its own exposure | Before release |
| FINRA BrokerCheck and SEC EDGAR status for Koilink and Orvexa | No further public description of either until registration status is confirmed | Week 2 |
| A decision on the InfernoGrid fiat payout obligation | “Real cash, not credits” carries money-transmission and KYC implications before launch | Before supply onboarding |
Every figure in this document is either published by its source or labelled. These are the gaps. None of them changes the shape of the program; all of them should close before the relevant spend goes live.
| Item | Status | Action |
|---|---|---|
| Wire editorial & microcap content standards — ACCESS Newswire, Business Wire, GlobeNewswire, PR Newswire | Not retrievable | Request in writing at vendor onboarding. Highest-value missing artefact: it determines whether a release is accepted at all |
| Meta and Reddit advertising policies on financial content | Fetch failed | Retrieve directly before any spend on those platforms |
| Reddit and LinkedIn ad-account minimum spends | Third-party only | Confirm in each Ads Manager |
| Newsletter rate cards — TLDR, Rundown, TheSequence, Ben's Bites, The Batch | None published | Direct outreach; Latent Space requires a warm introduction and does not accept cold email |
| Financial data-provider correction processes | No public process | Separate scope line once named contacts exist |
| Microsoft/Bing Copilot content controls | Third-party sourced | Confirm the noarchive mechanism before relying on it |
| Rollbox commercial font licence | Not held, as far as we know | These documents ship in a licensed substitute. See the note below |
Oction's brand deck names Rollbox Black and Rollbox Regular as the only authorised typefaces. Rollbox ships under the 1001Fonts Free For Personal Use licence, whose clause 3 excludes commercial use — “business cards, logos, advertising, websites… freelance graphic design work… anything that will generate direct or indirect income” — without written permission from the author.
A client pitch is commercial use. These documents therefore ship in the closest licensed substitute, with the Rollbox @font-face block present but commented out — a one-line change once a commercial licence is held. We raise it because the headline finding in the accompanying triage memo is BBLC using marks it has no rights to, and we are not going to make that argument in a font we have no rights to.
Platform policy. LinkedIn Advertising Policies · LinkedIn financial products & services guideline · Google Ads financial products policy · Google Ads misrepresentation policy · X Ads campaigns
Reddit. Reddit Rules · Spam policy · Content manipulation · Self-promotion wiki (deprecated) · r/StableDiffusion · r/LocalLLaMA · r/MachineLearning · r/singularity
Newsletters & wires. TLDR advertising · The Rundown AI · Latent Space · ACCESS Newswire pricing · EIN Presswire pricing · EIN Presswire editorial guidelines
AI search. OpenAI bots · Anthropic crawlers · Perplexity bots · Google crawlers · Applebot · schema.org tickerSymbol · llmstxt.org · llms.txt crawler log evidence · Google drops FAQ rich results · Wikidata P249 · Crunchbase edit requirements · Google Business Profile editing
Securities. OTCQB Rules v6 · OTCID Rules v1.0 · OTC Markets Stock Promotion Policy · Securities Act §17 · Irth Communications (33-10805) · Goldman Small Cap Research (33-10953) · Lidingo (LR-24716) · CSIR Group (LR-24102) · SEC 2017 paid-promotion sweep · FINRA Rule 2210